Lantern Walk
Date and Time
Saturday Oct 3, 2009
4:00 PM - 6:00 PM PDT
October 3, 2009 / 4pm-6pm
Location
Saratoga Village - Big Basin Way, Saratoga, CA
Website
Lantern Walk
Description
Lantern Walk, Sat., Oct. 3, 4-6pm, in Saratoga Village
This highly successful ‘one-of-its-kind’ activity combines the Chinese Moon Festival celebration and a quasi ‘trick or treat’. Attendance last year was close to 1000.
Moon cake tasting, lanterns and goody bags will be available at the check-in area at BlaneyPlaza. Kids and their families will stroll along Big Basin Way with lanterns in their hands and visit the participating stores. Merchants will indicate their participation by hanging a big red lantern outside their stores, and they are expected to pass out treats (which can be non-edible items, e.g. coupons).
To attract foot traffic, Chinese music, dance performances, and arts and craft demonstrations will be held at different spots along Big Basin Way. Instead of having ‘student ambassadors’ showing the way as in years past, visitors may take their own route and visit the stores at their own pace. They may enter a raffle draw after visiting a required number of stores at different locations.
To enable the necessary planning, merchants/organizations interested in participating or who have questions should contact Emily Lo at emilylo@mplususa.com or 868.9982 no later than September 22.
Merchants can reuse previous lanterns, or they can purchase a new one for $20 (while supply lasts).
